IDC Directions

10 Feb 2026

Atlantis, The Palm, Dubai

IDC Directions

Middle East, Türkiye, and Africa

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The Agentic AI-Fueled Business Future of the Middle East, Türkiye, and Africa

 

Capturing Market Opportunities Through AI-Led Innovation

 

Organizations across the Middle East, Türkiye, and Africa (META) are rapidly advancing along their AI journeys as they aim to unlock greater value from generative AI and prepare for an agentic AI future. Both public and private sector entities are shifting from isolated experimentation to widespread adoption and integration of AI technologies. As we look toward 2026 and beyond, the central theme will be the need to realize tangible business value from AI investments.

 

IDC META Directions 2026 in Dubai will unveil the key trends, predictions, and outlooks set to shape technology markets in 2026 and beyond. The event will explore how technology vendors, service providers, and partners can harness the transformative impact of AI on data, automation, sovereignty, and security.

Join us to unlock regional market opportunities, understand evolving tech buyer trends, reimagine digital value, and define AI readiness, as leading global and regional IDC analysts share essential guidance that will help your business thrive in markets across the META region.

Agenda

IDC Directions

One day event

9:00 am

Registration and Networking

9:30 am

IDC Welcome Address

Jyoti Lalchandani

Jyoti Lalchandani

Head of WW Events & MD – META, Central Asia, India, IDC

9:35 am

Charting the Agentic AI-fueled Future: Global Keynote Address

IDC’s latest global insights, predictions, and emerging opportunities for 2026 and beyond. 

Meredith Whalen

Meredith Whalen

Chief Research and Data Officer, IDC

10:05 am

Fireside Chat

Jyoti Lalchandani

Jyoti Lalchandani

Head of WW Events & MD – META, Central Asia, India, IDC

Meredith Whalen

Meredith Whalen

Chief Research and Data Officer, IDC

10:20 am

Strategic Market Outlook and Trend Insights for the Middle East, Türkiye, and Africa: 2026 and Beyond

IDC’s Outlook for the Middle East, Turkiye and Africa Technology Markets, Buyer Priorities, and Growth Opportunities to 2026 and Beyond.

Ranjit Rajan

Ranjit Rajan

Vice President, Research (META), IDC

10:45 am

Driving Customer Value Through Innovation: IDC’s Solutions for Navigating Disruptive Change

Discover IDC’s latest research, tools, and solutions designed to help technology vendors, service providers, and partners stay ahead in the META region 

Prateek Shah

Prateek Shah

Head of Sales (META), IDC

11:10 am

Networking & Coffee Break

11:40 am

AI Evolution and the Emergence of Agentic AI in the Middle East, Türkiye, and Africa

Melih Murat

Melih Murat

Associate Research Director, IT Services & Software (META), IDC

12:00 pm

Defining the CISO Agenda for the Age of Agentic AI

Shilpi Handa

Shilpi Handa

Associate Research Director (META), IDC

12:20 pm

Cloud-Powered Transformation: Hybridity and Digital Sovereignty as Strategic Pillars

Harish Dunakhe

Harish Dunakhe

Senior Research Director, Software & Cloud (META), IDC

Manish Ranjan

Manish Ranjan

Director, Software & Cloud (D&A), EMEA, IDC

12:40 pm

Next-Generation Digital Infrastructure for the AI Era

Shahin Hashim

Shahin Hashim

Associate Research Director (META), IDC

1:00 pm

Smart Devices: Market Outlook and Emerging Trends

Roberto Alunni

Roberto Alunni

Senior Director, Data & Analytics (META), IDC

1:20 pm

Strategic Transformation of IT Services: Reimagining Service Provider Approaches

Eric Samuel

Eric Samuel

Associate Research Director, IDC

1:40 pm

Closing Remarks

Prateek Shah

Prateek Shah

Head of Sales (META), IDC

1:45 pm

Lunch with the Analysts

Speakers

Jyoti Lalchandani

Jyoti Lalchandani

Head of WW Events & MD – META, Central Asia, India

IDC

Read Bio

Meredith Whalen

Meredith Whalen

Chief Research and Data Officer

IDC

Read Bio

Ranjit Rajan

Ranjit Rajan

Vice President, Research (META)

IDC

Read Bio

Prateek Shah

Prateek Shah

Head of Sales (META)

IDC

Read Bio

Melih Murat

Melih Murat

Associate Research Director, IT Services & Software (META)

IDC

Read Bio

Shilpi Handa

Shilpi Handa

Associate Research Director (META)

IDC

Read Bio

Harish Dunakhe

Harish Dunakhe

Senior Research Director, Software & Cloud (META)

IDC

Read Bio

Manish Ranjan

Manish Ranjan

Director, Software & Cloud (D&A), EMEA

IDC

Read Bio

Shahin Hashim

Shahin Hashim

Associate Research Director (META)

IDC

Read Bio

Roberto Alunni

Roberto Alunni

Senior Director, Data & Analytics (META)

IDC

Read Bio

Eric Samuel

Eric Samuel

Associate Research Director

IDC

Read Bio

Venue

Atlantis, The Palm, Dubai

Crescent Rd – Nakhlat Jumeira – Dubai

Discover a setting unlike any other. From intimate gatherings to grand, awe-inspiring celebrations, this venue offers spaces designed to create unforgettable experiences. Guests can enjoy an elegant cocktail reception set against the mesmerizing backdrop of a 65,000-marine-animal aquarium or indulge in an exquisite dinner in Dubai’s most exclusive hotel suite. Every detail, from the world-class catering to the impeccable service, ensures each moment is elevated into something truly extraordinary.

Stay tuned for exciting news!

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